Using data to improve games - globally

How can data help make games better?

Video games are a huge business, but information about what’s working, player behaviors, and engagement are difficult to find outside of expensive or difficult-to-reach sources. Games Globally is a collection of projects driven by data and designed to help game companies and creators better understand players, game performance, and the gaming landscape to get the most out of their games.

Featured Projects

Project 1

What does mobile gaming look like across the globe?

Project 2

What does spending look like in mobile games?

Project 3

How do regulations impact gaming behaviors?

Project 4

How did lockdowns influence playtime?